For over a year now, we have been collaborating with R-M Paint to select a color range dedicated to our 500 Spiaggina: exclusive shades that give the car character and personality, elegance and carefreeness. We wanted to give everyone the opportunity to bring home a bit of Spiaggina's joie de vivre by creating a series of limited edition posters inspired by the colors of one of the greatest icons of Italian design, which today is experiencing a second youth thanks to our electrification project.The palette alternates delicate pastel shades with brighter and more vibrant tones inspired by the Italian Summer of the wonderful 60s. Among the various posters, you will find the classic "Volare" blue, a tribute to the famous song by Domenico Modugno, the lively orange of "Spritz", a great must of our summers, and then become children again with the pink "Fior di Fragola".The story of this graphic project is now available on the Behance platform, where we will also show you behind the scenes of some of our work.
